
In 90 minutes, find the one lever quietly leaking your money — the one no amount of ad spend, new media buyers, or fresh creative was ever going to fix.
Case Studies
The Problem
You scaled the budget — and your cost per order scaled right along with it.
More spend didn’t mean more profit. It meant more leak.
New media buyer, same plateau.
You changed the person pulling the lever. You never changed the machine underneath it.
Great-looking creative that still doesn’t convert.
Because creative only expresses the offer. A weak offer can’t be saved by a better ad.
ROAS that looks fine on the dashboard — profit that never moves.
You’ve been optimising the number that’s easy to see, not the one that pays you.
Every fix you’ve tried has been an ads fix.
And none of them worked — because your ad account was never the problem.
We partner with leading brands to drive measurable growth

The Shift
Advantage+. PMax. The platforms have automated targeting and bidding. The levers your old agency was pulling? The algorithm does that now.
What the algorithm cannot do: your offer, your pricing, your creative angle, your landing page, your retention. The five levers underneath the ad account. Get those wrong and no media buyer on earth can save you. That's what this workshop teaches you to see.
Most agencies have not caught up to this reality. They are still charging for what is now commoditised — and ignoring what actually moves the needle. Founders who understand this are the ones quietly outpacing everyone else in their category.
Inside The 90 Minutes
No slides full of theory. You'll map your own brand, live.
Your ads sit on top. The five levers underneath decide if they even work.
See the machine — the six levers behind every D2C brand, and why five of them control the sixth.
Score your brand, live — rate all six on your own numbers. Red, yellow, green.
Find your leak — leave knowing the exact lever bleeding your budget, and what fixing it does to your economics.
Diagnosis, not theory. You keep the scorecard either way.
Testimonials
Baby Wear Brand
Working with Akeel Firdous transformed our business. They helped us scale our baby wear brand beyond what we thought was possible.
Leather Wear Brand
Akeel Firdous helped us scale our leather wear brand with a clear strategy and real results.
Proof
This is what happens when the machine gets fixed — not just the ads. In the workshop, you'll learn to find your own version of these leaks.
No cherry-picked screenshots. No inflated projections.

₹2.9 Crores in revenue in 3 months
68,589 orders with consistent growth
32X revenue increase from baseline
5.5X ROAS with profitable scaling

₹41 Lakhs MRR within 30 days of launch
1,565 orders from absolute zero
4.6X ROAS on a brand new product
Strong loyal customer base from day one

₹69 Lakhs MRR within 30 days of onboarding
3,408 orders — 13.8X growth from baseline
Scaled from ₹5L to ₹69L/month
5.2X ROAS with sustainable systems
Who I Am

12 years in ecommerce and performance marketing. I've built and scaled accounts from zero, and I've seen the agency model from the inside — the pitch, the handoffs, the reporting theatre, the churn.
Here's what a decade in real ad accounts taught me: the ad account is almost never the real problem. So I stopped running the ads for founders and started teaching founders to see their own machine — because the ones who understand it stop needing anyone to save them. This workshop is that lesson, in 90 minutes.
How It Works
Grab your seat for ₹99. Takes 30 seconds.
90 minutes, live on 11th July. Bring your brand's numbers.
Score your brand on all six levers and leave knowing exactly which ones are leaking money. No fluff, no pitch-fest — a real diagnosis you keep.
I will show exactly what the real issue is.
Most "Guru's" keep things vague and you leave more confused than you came.
If we don't find the issues with your DTC brand after this, I will give a 100% refund.
FAQ
Limited Spots
If you're spending real money on ads and the plateau won't break, spend ₹99 and 90 minutes to finally see where it's actually leaking. That's the whole promise.
Live on 11th July, 1:00 PM · 15 seats only